This is Budweiser (a wholly-owned subsidiary of InBev, headquartered in Leuven, Belgium)
I think I might be a bit too jaded to watch the Olympics. It has reduced me to micro-blogging my gripes. Eh. Have you seen the “all-american” ad that Bud is running? Images of “America”, right down to the Nascar and cowboys and blue-collar workers, the whole time proclaiming “this is our tradition.” I didn’t record it and can’t seem to find it anywhere online yet, so I can’t show it to you.
I’ve been to Belgium. It doesn’t look like that commercial. Tradition (and the United States) is being turned on its ear. Globalism isn’t a tradition.
Full disclosure: Belgian beer is delicious. Bud, on the other hand, is not.
Thank you for mentioning that Belgian beer is delicious.
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I do believe that, while it appears this is based out of Belgium, it is even more convoluted and is actually a small group of Brazilians that own In-Bev!
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